Hi, I’m Adriana.

I’m a product designer who ships. Not mockups: live products with real users, real databases, and real AI calls. Subby and Brieff, the two records on the shelf, were both designed, built, branded and deployed by me, end to end.

My rule is build it to learn it. Shipping a real, working thing teaches more than any amount of passive study; the act of making something solid is where the learning, the confidence, and the connections between disciplines actually happen. It’s also why I can’t stop making things that aren’t strictly my job: logos, posters, motion pieces, little 3D worlds. The singles crate is where those live.

I keep teaching myself the layers under the design. The moment I’m proudest of so far: before opening Subby’s beta, I ran a security pass on my own code and found it storing inbox tokens in plain text. I encrypted them, added rate limits, hardened the headers, and learned the lesson that stuck: code that builds is not the same as code that is safe. Design decisions live all the way down the stack.

Outside of work I keep moving: lifting, running, anything active. Martial arts is next on the list. When I’m still, I’m probably gaming: League, WoW, or a comfort replay of The Sims 2. And I draw for no reason at all, art that never has to ship.

I’m also learning languages: Portuguese and Italian right now, and the Brazilian storytelling podcast Não Inviabilize counts as both a hobby and homework.

And I’m from the country of good beaches. If you ever get the chance: Barú, Tayrona, and La Guajira. The Pacific coast is still on my own list.