ABOUT

Hi, I’m Adriana.

Product designer, maker of little worlds, from Colombia. Which is why you arrived here on a floating clay island of it.

The story so far

I design and build products end to end, from the first idea to the launch video. And I mean actually build: Subby and Brieff, the two records on the shelf, are live products with real users, real databases and real AI behind them, designed, coded, branded and shipped by me.

The rule I live by is build it to learn it. Shipping a real, working thing teaches more than any amount of passive study; making something solid is where the learning, the confidence, and the connections between disciplines actually happen. It’s also why I can’t stop making things nobody asked for: logos, posters, motion pieces, little 3D worlds, this site. The singles crate is where those live.

The technical streak

I keep teaching myself the layers under the design: how the code fits together, how it ships, and how it gets attacked. Before Subby’s beta opened I ran a full security pass on my own work and hardened everything I found, and the lesson stuck: code that builds is not the same as code that is safe. Design decisions live all the way down the stack.

The toolbox

Figma
AeAfter Effects
Blender
SpSpline
GSAP
Three.js
Next.js
Tailwind

On rotation

A site full of records should own up to what’s actually playing:

Off the shelf

A Type Primeron the desk right now, sharpening everything about typography
Interaction Designthe academic backbone: how humans and systems actually meet
Branding, by Michael Johnsonfor building brands, including the ones on this site
Think Like a UX Researchergoing deeper than intuition on research
Meggs' History of Graphic Designwhere it all comes from, and how everything intertwines

Off the clock

Outside of work I keep moving: lifting, running, anything active, with martial arts next on the list. When I’m still, I’m gaming, or drawing art that never has to ship.

I’m also learning Portuguese and Italian, and I’m from the country of good beaches: Barú, Tayrona, La Guajira. The Pacific coast is still on my own list.